Your FYT (F*ck Yes Tribe) and how to find them
Hint: THIS is the real secret to working with clients you love ... and that love you right back!
Imagine if every single client you worked with hollered a big, "FUCK YES!" to you, your offers and your services. They didn't kick any tires or waste any of your time umming and aahing about whether to invest. They paid what you were asking, on time, without haggling or questioning your prices. And then they LOVED what you delivered! So much so that they raved about you to all their friends and family. 😉
It's the dream, right? Well, we think it should be the NORM. We think you should be working with people who:
Are ready to book and invest NOW.
Are excited about you, your offering and your experience.
Aren't shopping around.
Are willing and able to pay your prices (especially if you're targeting high-end clients).
This should be your standard, normal client. So, let's make it happen!
Enter the FYT Avatar: Your cheatsheet for attracting ONLY the people who are PUMPED to work with you! But before we hand it over (yep, we're giving it to you for free!), let's talk about the key part of that sentence: ONLY.
Because the truth is that you should also be - gently and kindly - repelling the people who are not in your FYT.
We're talking about people who:
Can't pay your prices.
Don't pay on time.
Don't respect your process and boundaries.
Try to haggle or negotiate with you.
Are fussy or difficult to work with.
Basically? The clients that make you wonder whether you really want to run your business at all. But we're also talking about people that don't light you up - and that you won't light up in turn.
Because you can't - and won't - appeal to everyone. And you shouldn't want to! By trying to reach and appeal to everyone, you don't really speak to anyone.
So, how do you repel your FNT (Fuck No Tribe)?
Easy: You get SUPER clear on who your FYT is and design a brand, business and experience devoted to them and only them.
This will naturally repel your FNT because you won’t be connecting with them. And remember, this is a good thing. You don’t want them busting their way into your business.
